CREATIVE CONTENT
Content writing is meant to inform, inspire, and delight.
Some would say its a window into the heart of your brand—showing donors, clients, and customers what’s underneath the bottom line. Every successful brand is one that tells a compelling narrative where the customer is the hero setting out on a journey to discovery. Good stories offer respite and build trust by providing your audience with something of value. Creating content for your brand is not just another marketing strategy—it’s a way of making sense of the world that connects us to others.
Small Business Profile Series
Project Description: In-depth profiles on Dallas’ finest makers—small business owners, soloprenuers, and dreamers bent on making their mark through the magic of their artistry.
Services rendered: Interviewing, research, content creation, & collaborative scripting for accompanying short films. Used for promotional purposes and artists’ websites.
Clients: Wilkinson Fine Goods (formerly Bell and Oak), Kate Weiser Chocolate, Kyle Steed, Margaret Barrett.
Collaborators: creo team: Paul Golongco, Ben Larzabal, Sean Berry
KATE WEISER CHOCOLATE
IMAGINATION YOU CAN EAT
A Glimpse Inside the Mind of Dallas’Cosmic Chocolatier
WILKINSON’S FINE GOODS
BETWEEN TWO TABLES
Inside the heirloom workshop of Denton’s finest leather craftsman, Clint Wilkinson
KYLE STEED
LIFE INTEGRATED
Artist Illustrator Kyle Steed’s Seamless Approach to Work, Faith, and Family